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UK’s Ofcom probes Amazon, Microsoft and Google over cloud dominance

The probe will give attention to so-called “hyperscalers” like Amazon Net Companies and Microsoft Azure, which let companies entry computing energy and information storage from distant servers.

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British media regulator Ofcom is investigating Amazon, Microsoft and Google’s tight grip on the cloud computing business.

Within the coming weeks, the watchdog will launch a examine to look at the place of corporations providing public cloud infrastructure and whether or not they pose any obstacles to competitors.

Its probe, introduced Thursday, will give attention to so-called “hyperscalers” like Amazon Net Companies, Microsoft Azure and Google Cloud, which let companies entry computing energy and information storage from distant servers, fairly than host it on their very own personal infrastructure.

Additional motion could possibly be taken by the regulator if it finds the businesses are harming competitors. Selina Chadha, Ofcom’s director of connectivity, mentioned the regulator hadn’t but reached a view on whether or not the cloud giants are engaged in anticompetitive habits. Ofcom mentioned it would conclude its overview and publish a ultimate report together with any issues and proposed suggestions throughout the 12 months.

Amazon, Microsoft and Google weren’t instantly accessible for remark when contacted by CNBC.

The overview will kind a part of a broader digital technique pushed by Ofcom, which regulates the broadcasting and telecommunications industries within the UK

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It additionally plans to research different digital markets, together with private messaging and digital assistants like Amazon’s Alexa, over the subsequent yr. Ofcom mentioned it’s excited by how companies together with Meta’s WhatsApp, Apple’s Facetime and Zoom have impacted conventional calling and messaging, in addition to the aggressive panorama amongst digital assistants, linked TVs and good audio system.

“The best way we reside, work, play and do enterprise has been reworked by digital companies,” Ofcom’s Chadha mentioned in a press release Thursday. “However because the variety of platforms, gadgets and networks that serve up content material continues to develop, so do the technological and financial points confronting regulators.”

“That is why we’re kick-starting a program of labor to scrutinize these digital markets, determine any competitors issues and ensure they’re working nicely for individuals and companies who depend on them,” she added.

Ofcom has been chosen because the enforcer of strict new guidelines policing dangerous content material on the web. However the laws, generally known as the On-line Security Invoice, is unlikely to return into pressure anytime quickly after Liz Truss changed Boris Johnson as prime minister. With Truss’ authorities grappling with a plethora of issues within the UK — not least the cost-of-living disaster — it is anticipated that on-line security regulation will transfer to the again of the queue of coverage priorities for the federal government.

The transfer provides to efforts from different regulators to rein in giant tech firms over the perceived stranglehold they’ve on numerous components of the digital economic system.

The Competitors and Markets Authority has a number of lively probes into Huge Tech firms and desires further powers to make sure a degree enjoying subject throughout digital markets. The European Fee, in the meantime, has fined Google billions of {dollars} over alleged antitrust offenses, is investigating Apple and Amazon in separate circumstances, and has handed landmark digital legal guidelines that will reshape web giants’ enterprise fashions.


Amazon holds a snug lead within the cloud infrastructure companies market, with its Amazon Net Companies division making billions of {dollars} in earnings yearly. In 2021, AWS raked in $62.2 billion of income and over $18.5 billion in working earnings.

Microsoft’s Azure is the primary runner up, whereas Google is the third-largest participant. Different corporations, together with IBM and China’s Alibaba, additionally function their very own cloud arms.

Mixed, Amazon, Microsoft and Google generate roughly 81% of revenues within the UK’s cloud infrastructure companies market in response to Ofcom, which estimates the market to be price £15 billion ($16.8 billion).

Microsoft lately introduced quite a few adjustments to its cloud contract phrases, successfully making it simpler for purchasers to make use of competing cloud platforms in addition to Microsoft. The Redmond, Washington-based firm had confronted complaints from rivals in Europe that it was limiting selection out there.


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